Influencer Marketing Thailand: Go VYRAL Case Study by May Global Solutions

From Local Boutique to Online Sensation

In the heart of Bangkok’s bustling fashion scene, a small boutique known as Suan Charoen Studio thrived on local walk-ins and word-of-mouth sales. Their designs — minimalist streetwear infused with Thai culture — had loyal customers, but their online presence was almost nonexistent.

Despite having great products, they struggled to expand beyond their physical store.

That’s when they discovered May Global Solutions (MGS) and joined the Go VYRAL Consulting Program.

The Challenge >

Before partnering with MGS, Suan Charoen Studio faced common challenges many small businesses encounter:

• Minimal online visibility and outdated social channels.

• No structured marketing plan or content calendar.

• Limited team capacity to handle digital production, analytics, or community engagement.

• Inconsistent brand identity across platforms.

Their average monthly online order volume was just 25–35 orders, mostly from repeat customers.

They needed more than a quick fix — they needed a system.

The MGS + Go VYRAL Solution

Through Go VYRAL Consulting, MGS developed a complete 9-month digital growth strategy tailored for the brand.

 Our team built a Virtual Marketing Squad composed of specialists across Asia:

• 👩‍💻 Social Media Manager (Manila): Set up a consistent posting schedule and audience engagement strategy.

•  🎥 Content Creator (Indonesia): Produced short-form product videos and behind-the-scenes storytelling content.

•  🎨 Graphic Designer (Bangkok): Rebranded visuals for product launches and campaigns.

•  📊 Marketing Analyst (Philippines): Tracked insights, managed ad budgets, and optimized influencer partnerships.

We also introduced the brand to a network of local micro-influencers — Thai creators with 5,000–20,000 followers — who could authentically represent the clothing line on Instagram and TikTok.

The Go VYRAL Effect >

After implementing the strategy, the results spoke for themselves:

Metrics	Before MGS	After 9 Months with MGS
Monthly Online Orders	25–35	220–280
Average Monthly Revenue	฿45,000	฿275,000
Social Media Followers	1,200	12,000+
Influencer Collaborations	0	30+ Active Partnerships
Engagement Rate	<1%	7.5% Average

By combining authentic micro-influencer storytelling with consistent digital marketing and performance tracking, Suan Charoen Studio didn’t just “go viral” — it went VYRAL in the truest sense.

Why It Worked

The success came from three key principles that define MGS’s approach:

1️⃣ Strategic Collaboration — Aligning brand goals with creative influencer voices.

 2️⃣ Virtual Efficiency — Leveraging Asia-based virtual teams to scale faster and smarter.

 3️⃣ Data-Driven Growth — Using real-time analytics to optimize campaigns and content direction.

Beyond Bangkok: The Power of Going VYRAL

Today, Suan Charoen Studio ships to customers across Asia and Europe. Their story proves that small brands can achieve big results when creativity meets strategy — and when the right team stands behind the vision.

At May Global Solutions, our mission is to empower businesses like this one — helping them grow from local favorites to global success stories through virtual collaboration and digital innovation.

Ready to Go VYRAL?

Whether you’re a boutique, startup, or growing brand, MGS can help you:

 ✅ Build a Virtual Marketing Team

 ✅ Develop a Go VYRAL Strategy

 ✅ Expand Your Brand Presence Globally

Let’s turn your growth story into the next success case.

Book Initial Consultation for Influencer Marketing